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Vibrent Health: Telederm, Wireframes

UI/UX, Web Design | Product Marketing | User Flows

The Challenge

We were tasked with creating a new, modern effective product site for our target audience. The old site needed to be re-done.

The Process

We had to find ways to significantly condense information so that it would fit on less pages, stay on brand, and look good. I started by sketching. I knew that I would have to communicate less with more, which is why we did a complete overhaul of copy, layout, and design. The wireframe options were put together after hand drawing several different options and receiving feedback from developers, marketing, and senior management.

Low-Fidelity Wireframes Exploration

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Contact Page

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Science & Quality Page

Home Page  


Product Page

The Solution

The final options were presented to senior management, and served as a strong foundation for the Telederm Product site (some final visuals for reference below)

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